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Premier Commercial

The Site

  • Premier Commercial
  • Premier Commercial
  • Premier Commercial
Launch: Premier Commercial

What we did

  • Premier Commercial Insurance is one of Scotland's largest re-sellers of business insurance to commercial brokers. They came to us with a request for a dynamic site that would deliver online quotes to their clients with greater efficiency and at a cheaper cost than could be found anywhere else.

  • We started with an analysis of how PCI's clients and staff worked in order to frame the information and database architectures. From there we developed new design concepts and then constructed the mathematical logic into a format that would calculate thousands of permeations, instantly.

  • The site was integrated into a content management system and we created an HTML email template for the marketing team. In the following months, we inaguarated a focused SEO and search engine marketing campaign with product specific landing pages and traffic monitoring and analysis.

    This year will see the expansion of the quote engine and automation of the offline document production to accelerate and increase their online business.