Catering in Scotland
The redesign of Catering in Scotland magazine's website incorporates many new and improved features with increased revenue earning potential and client usability.
The addition of a dynamic database controlling the job section makes it easy for companies to add jobs. A content management system also enables the magazine's staff to administer the section and add new advertisers. The database has several search terms to help users find their ideal job. This brings in a new revenue stream for the company, as the magazine doesn't provide job listings.
The magazine editor, without the use of any web design skills, can regularly update the news section. The design makes it quick and simple to load news features onto the site and for previous posts to be archived on the site. This facility will increase the number and frequency of visitors using the website. The news can focus on industry news or the latest news from the magazine and weblinks can be inserted to take visitors to external sites or other sections of the website.
The site has also been designed with search engine optimisation in mind in order to gain high rankings and increase user numbers to the website.
Visit: www.cateringinscotland.com
